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    Show Hours (Sat. - Sun.)


    Sat  8/22: 9:30a - 6:00p  Sun 8/23: 9:30a - 6:00p

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    IceBreaker: Friday, 6:30 - 8:00 pmMingle! Saturday, 7:00 - 10:00 pm

    RetailFusion (Friday)


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    GIA Grading Labs


    Colored Stone Grading LabThe Colored Stone Grading Lab is taking place in the Cobb Room at the Waverly Hotel, Tuesday 8/18 - Thursday 8/20.

    Pearl Grading Lab
    The Pearl Grading Lab is taking place in the Cobb Room at the Waverly Hotel, Friday, 8/21.

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Atlanta Jewelry Show (& SJTA)
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All Talks
  • BenchFusion Fall 2026
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  • BenchFusion Fall 2026
  • All Talks
 
  • BenchFusion Fall 2026
  • BenchFusion Overview
  • Sessions
    • Sessions
    • Agenda
  • Talks
  
  • Best Tool Modifications Ever!
    Done
  • Built on Repair: Turning Shop Reality into Competitive Edge
    Joel Conrad
    Done
  • Custom, Repairs, and Customer Stones: The Liability Traps Every Jeweler Should Know
    Hunter Brooks
    Done
  • Drawing for Jewelers: Designing from Stone to Setting
    Remy Rotenier
    Done
  • It Was Fine When I Dropped It Off: Liability Prevention for Jewelry Businesses
    Hunter Brooks
    Done
  • Designing & Engineering the Unexpected
    Mark Davis
    Done
  • 60 Ideas in 60 Minutes!
    Andreas Argentinis, Joel Conrad, Melissa Muir, Michelle Pajak-Reynolds, Mike Magee
    Done
  • The Art of Granulation: Precision, Heat Control, and Advanced Bench Practice
    Kathy Kinev
    Done
  • Jewelry Through Time: Identifying Eras, Styles, and Motifs
    Gail Brett Levine
    Done
  • Handle With Care: The Jeweler's Guide to Great Customer Experiences
    Kyle Sharos
    Done
Metal Testing with XRF: From Identifying Elements to Analyzing Results
Location: BenchFusion Red Stage - 8/23/26, 11:15 AM - 8/23/26, 12:15 PM (US/Eastern) (1 hour)
Metal Testing with XRF: From Identifying Elements to Analyzing Results
Mike Magee
mmagee@gia.edu
Mike Magee
mmagee@gia.edu


This program provides a focused introduction to X-Ray Fluorescence (XRF) and its role in jewelry metal analysis. The session begins with a clear explanation of the underlying scientific principles of XRF, demonstrating how it detects and identifies elements based on their unique atomic signatures.

Participants will then explore how XRF is applied in the jewelry industry, including typical use cases for both retail environments and laboratory settings. The discussion will cover the advantages of XRF testing—such as speed and non-destructive analysis—as well as key limitations and considerations when interpreting results.

Throughout the session, real-world examples and guided discussion will help participants connect theory to practice, equipping them with a deeper understanding of how XRF supports accurate metal identification.

About Mike Magee

Senior Subject Specialist at GIA

Mike Magee is a Sr. Subject Specialist in the jewelry manufacturing arts at GIA. An award-winning CAD designer, Mike has spent more than 25 years in the jewelry industry and over 15 years teaching CAD/CAM and digital jewelry design. After graduating from Cornell University, he trained as a goldsmith and ran his own custom jewelry business before joining GIA in 2013.

Today, he divides his time between teaching, leading curriculum development for GIA’s Jewelry Arts programs, and researching emerging technologies shaping the future of design and manufacturing.

Tickets
From $ 65.00 to $ 150.00
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About us

The Atlanta Jewelry Show was founded on a simple but powerful idea ... 
A trade show should serve the people who make it possible. 

From its earliest days, the Southern Jewelry Travelers Association, a 501(c)(6) nonprofit, set out to create a show where every decision would contribute to the shared success of jewelers, manufacturers, and sales professionals across the Southeast. It was built not as a commercial enterprise, but as a community investment in the future of the jewelry industry.

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