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Atlanta Jewelry Show (& SJTA)
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    • AGS | GIA Alumni | Georgia Jewelers Meetup
    • BenchFusion August 2026
    • RetailFusion August 2026
    • GIA Gem Identification Lab, Spring 2027
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Atlanta Jewelry Show (& SJTA)
  • 0
  • 0
    • Get Started
    • Exhibitor Hub Access
    • Education & Events
      • AGS | GIA Alumni | Georgia Jewelers Meetup
      • BenchFusion August 2026
      • RetailFusion August 2026
      • GIA Gem Identification Lab, Spring 2027
  • +1 678-384-9100
  • Sign in
  • Contact Us
All Talks Registration
  • RetailFusion Fall 2026
  • RetailFusion Overview
  • Sessions
    • Sessions
    • Agenda
  • All Events
  • RetailFusion Fall 2026
  • All Talks
  • RetailFusion Fall 2026
  • RetailFusion Overview
  • Sessions
    • Sessions
    • Agenda
  • Talks
  
  • State of the Industry
    Rob Bates, Dave Siminski, Peter Smith, Ross Wesdorp
    Aug. 21
  • Historical Diamond Cut Identification, Dating, and Valuation in Appraisal Practice
    Gail Brett Levine
    Aug. 21
  • From Repairs to Relationships: Building Profit, Loyalty, and Trust in Your Shop
    Jonathan Geller
    Aug. 21
  • The AI-Powered Jewelry Store: Build a Private, No-Code AI Knowledgebase and Training Agent for Your Store
    Andrea Hill
    Aug. 21
  • Legal Knowledge for a Stronger Store: A Practical Refresher for Retail Jewelers
    Liz Fraccaro
    Aug. 21
  • AI-Powered Workflows: Using Claude to Streamline Key Retail Processes
    Andrea Hill
    Aug. 21
  • Succession Planning: Today's Profits, Tomorrow's Exit Strategy
    Sherry Smith (The Retail Smiths), Chuck Frey (Charles Frey Co.)
    Aug. 21
  • AI in Jewelry: Accelerating Design, Visualization, and Marketing
    Mike Magee
    Aug. 21
  • Onboarding: Making Those New Hires "Stick"
    Dayna Brown
    Aug. 21
  • The Outsider Advantage: What Jewelry Retailers Can Learn from Entertainment & Lifestyle Brands
    Erin Moyer-Carballea
    Aug. 21
Event RetailFusion Fall 2026 starts on Aug 21, 2026, 9:00:00 AM (US/Eastern)
No Holds Barred: Mastering High-Impact Events For Jewelry Store Success
Location: Cobb Ballroom A - 8/21/26, 3:15 PM - 8/21/26, 4:15 PM (US/Eastern) (1 hour)
No Holds Barred: Mastering High-Impact Events For Jewelry Store Success
Bill Warren
Founder at Diamond Bill Marketing
billwarren86@gmail.com
Bill Warren
Founder at Diamond Bill Marketing
billwarren86@gmail.com



Join jewelry marketing expert “Diamond” Bill Warren as he guides attendees through the process of creating powerful, profit-driving events that bring in customers and boost sales.

In this high-energy, straight-talking session, Bill shares his proven strategies for planning, promoting, and executing unforgettable in-store events that turn browsers into buyers. Whether you’re looking to increase foot traffic, move more inventory, or build lasting customer loyalty, this session delivers real-world tactics you can implement immediately.

About Bill Warren

“Diamond” Bill Warren is a retail marketing expert for the jewelry and gift industry and in-demand coach. He is the founder of Diamond Bill Marketing as well as a fellow jewelry store owner.

He is the author of the book “The Fastest Way To A Full Recovery” and “The Ultimate Jeweler’s Success Guide” and columnist for multiple publications including Instore Jewelers Magazine, Southern & Mid- America Jewelry News and Diamond Pulse Magazine.

Bill and his wife Angie own and continue to operate a very successful jewelry store and a ladies boutique in the mountains of western North Carolina.

Bill is a sought after motivational and marketing speaker to the retail industry. He draws upon his over 40 years of experience in the retail industry to teach and coach others for ever increasing success.

He and his wife Angie have been married for 37 years and have one son, Dillon. Bill and Angie are both multi-instrumentalists/vocalists with multiple recordings to their credit. They love to travel and enjoy spending time at their beach home near Little River, SC.

Tickets
Pricelist: Default Pricelist
Registration for RetailFusion
Sales start on 8/1/26, 1:01 AM (US/Eastern)
$ 125.00 125.0 USD
Early Bird Registration for RetailFusion Fall 2026
Standard registration for RetailFusion pre-show intensive on Friday, August 21, 2026, inclusive of full-day access to all three concurrent tracks.
Sales end on 7/31/26, 1:00 AM (US/Eastern)
$ 75.00 75.0 USD

(Max. 30)

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About us

The Atlanta Jewelry Show was founded on a simple but powerful idea ... 
A trade show should serve the people who make it possible. 

From its earliest days, the Southern Jewelry Travelers Association, a 501(c)(6) nonprofit, set out to create a show where every decision would contribute to the shared success of jewelers, manufacturers, and sales professionals across the Southeast. It was built not as a commercial enterprise, but as a community investment in the future of the jewelry industry.

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  • +1 678.384.9100
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